Building visibility is necessary for small business and personal brands because it helps create the kind of awareness that's needed to stand out from the competition.
But when funds are limited and you can't hire an agency to do your marketing, things can get awkward. Because let's face it...being active on social media, creating content and building an email list don't come naturally to everyone.
And it's no wonder people feel uneasy about marketing. Every time you turn around you're confronted by a pushy sales pitch or some kind of hyped up message.
That's why in this episode I talk about how to market your business or brand in a way that's authentic to you and aligned with your values and beliefs.
We'll be talking about the challenges of building visibility, particularly with a limited marketing budget, and exploring ways to overcome those challenges while staying true to your own unique voice.
You'll discover how to awareness for yourself and your business without sacrificing authenticity.
Links mentioned in this episode:
1000 True Fans
LinkedIn post example
Thank you for listening! Connect with Janice on LinkedIn.
To listen to more episodes, head to Apple Podcasts or Spotify. Please Follow, Rate & Review!
Building visibility is necessary for small business and personal brands because it helps create the kind of awareness that's needed to stand out from the competition.
But when funds are limited and you can't hire an agency to do your marketing, things can get awkward. Because let's face it...being active on social media, creating content and building an email list don't come naturally to everyone.
And it's no wonder people feel uneasy about marketing. Every time you turn around you're confronted by a pushy sales pitch or some kind of hyped up message.
That's why in this episode I talk about how to market your business or brand in a way that's authentic to you and aligned with your values and beliefs.
We'll be talking about the challenges of building visibility, particularly with a limited marketing budget, and exploring ways to overcome those challenges while staying true to your own unique voice.
You'll discover how to awareness for yourself and your business without sacrificing authenticity.
Links mentioned in this episode:
1000 True Fans
LinkedIn post example
Thank you for listening! Connect with Janice on LinkedIn.
To listen to more episodes, head to Apple Podcasts or Spotify. Please Follow, Rate & Review!